HONDA HONDA ROADSHOW TOUR
New Product
In response to problems such as insufficient brand offline channels and the inability to meet consumers' experience needs in a timely manner, we used large, medium and small caravans as carriers to launch a series of market tours at all levels for brand customization.
At the same time, we integrate cultural IP and e-commerce resources to co-create content to empower communication, diversify business links, and help brands boost sales and expand their popularity.